first things first

We have been give 6 briefs, all with different elements in. we will briefly describe each brief and the ideas which our group came up with. The brief with the strongest ideas is what we will carry on with.

NSPCC - to try to get the male population to realise that they are a role model to younger kids, and how their money can help. We were thinking of using pubs and footie matches. Our idea was to create a line of beer mats, ash trays and maybe even a line of beer. The idea, to create a advertising campaigne, one idea being if the male was to buy abottle of beer then 50p from that sale would go towards the charity. This was seen as being unethical, as alcohol fuels child abuse, but stopping them from beating is another issue, at least this way the charity would get money from it to help the childern.

FILM FESTIVAL - the brief was too create 3 posters which advertised a film festival. We was going to use simple sans serif font and set the posters out like the famous posters that all film fanatics would recongnise. It was hard coming up with ideas with just typeography, as most film posters have a image - this is why this brief would be hard to follow through.

A DAY IN THE LIFE - the brief stated to create an interactive and engaging website that showed a typical day in someones life. A few of our ideas during a brainstorming session included; creating an online diary, creating an interactive game where the viewer controls a character, and a website where you can create your dream day.

ORANGE OPTIMISM - this brief wanted images created for orange around the theme of optimism. Each image also had to correspond with a word from the list provided. These are a few of the ideas we came up with:
Hero - life line, always someone to call to help you out, cant survive without orange.
Bigger Networks - talk to more people, more friends.
New Direction - starting a new life with orange.

PRODUCT LIFECYCLE - this brief wanted you to show the lifecycle of a household object, from the cradle to grave.
Our idea was to create a leaflet showing how the object is made, how it is used, and what happens to it when it is no longer usable. This leaflet was going to be aimed at consumers to show them exactly where it came from, not just how to use it. It is also meant to how if the product would be eco friendly.

ANIMATION - This brief wanted to us to create an animation about climate cooling. Our ideas for the phrase 'feel the power of off' were to show a city going into a blackout.